Sanuk has been around since July, 1997 when Jeff Kelley started making sandals out of inner tubes and indoor-outdoor carpet. 1998 marked their first full year of operations. While they have progressed into semi-proper footwear company (uh-oh), Jeff's spirit of innovation still serves as the backbone of our little brand. Today, they strive to make products that are as much about funk as they are about function. They've found our sandals are happiest when they tread the road less traveled - so we design 'em accordingly. Because "Sanuk" is the Thai word for happiness and balance, their name is also our mantra. Their goal is to provide creatively inspired yet thoughtfully designed products for the global outdoor community...mostly because they are part of it. Headquartered in Southern California, Sanuk is an eclectic little family hailing from Santa Cruz, Seattle, Cardiff by the Sea, the Philippines, Colombia, Hong Kong, and even Papua New Guinea. With your support, Sanuk continues to grow and now have distribution across the United States and in over 50 countries throughout Europe, Asia, South America and Australia. Sanuk sponsors a diverse group of professional athletes ranging from surfers like Donavon Frankenreiter and Dave Rastovich to rock climbers like Chris Sharma and Randy Leavitt. Their impact on our brand culture has been profound as Sanuk deliberately partner with athletes known as much for their style and charisma as their specialized talents. Like the products they design, their roster of athletes is truly "superfunktional." Thank you for your interest in Sanuk. Smile...Pass it on!